Bruce Willis and Bill Murray (left) and Sacha Baron Cohen as The Dictator in Cannes

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Sacha Baron Cohen kicked off the tradition of Cannes publicity stunts Wednesday when he appeared as his most recent alter ego to promote his new comedy, The Dictator. Cohen arrived atop his camel, Osama, bringing the iconic Croisette promenade to a standstill in the process.

4-legged arrivals aside, this year’s Cannes Film Festival promises to be 1 of the most star-studded in years with some of Hollywood’s greatest names scheduled to seem. Bruce Willis and Bill Murray had been also photographed Wednesday on the red carpet for Wes Anderson’s Moonrise Kingdom, which opens the festival.

Others on the list of expected VIP attendees: The reigning king and queen of Cannes, Angelina Jolie and fiancé Brad Pitt (his new crime drama, Killing Them Softly premieres at the festival), even though they may have some competition in the supercouple category this year.

Robert Pattinson and Kristen Stewart will promote their new films at the picturesque festival as properly. Pattinson stars in David Cronenberg’s Cosmopolis although Stewart plays Marylou in the film version of Jack Kerouac’s classic On the Road.

Also expected to head from Hollywood to the French Riviera: Nicole Kidman, Sean Penn, Reese Witherspoon, Kirsten Dunst, Zac Efron, Matthew McConaughey and numerous far more.

Wonder who’s left to watch over Los Angeles?